Consulting & Strategy
Do your employees feel well informed? Does your internal communication fit with your corporate goals? In a brief analysis, we check whether you are prepared for future challenges and give recommendations for action for your internal communication.
Strategy and concept development for internal communication
Do you want to test your internal communication or completely realign it? A sound concept provides orientation and helps you to achieve the best result even when resources are limited!
Whether you are dealing with reorganisations, personnel changes or operational transitions: smooth changes require precise communication, both internally and externally. We support you during the whole process – from conception and consulting to the implementation of your change communication.
Communication of company succession
You would like to set the course for a good start of your successor? Or would you like to make the best impression as the new CEO? Then it’s worth planning your communication for the most important target groups in detail. As experts for internal and external communication, we support you in this important time.
Good preparation for crisis situations can be a great relief in case of emergency. We take a close look at your crisis prevention, advise you on setting up a crisis communication system, or provide ad-hoc support when things go wrong. To ensure you get through any crisis safely.
Channels & Topic Planning
Concept development for IC tools
Social intranet, employee app, podcast or a printed magazine? The range of IC tools is broad, but not every channel is a good fit for your company. We support you in the selection of affordable, feasible solutions and accompany you during the introduction and ongoing operation.
Topic development and planning
What information do you need to provide, and what stories do you need to tell in order to achieve your goals? We support you in finding suitable topics, phrasing precise key messages and developing a communication process. Of course, storytelling is also part of this.
Topics like occupational safety, lean management and the introduction of vision, mission and guidelines are ideally suited for internal campaigns. Benefit from concerted measures and messages with a broad impact. We will support you.
Employer branding communication
Stand out in the war for talent: with a comprehensive approach, you can successfully communicate the values of your employer brand both internally and externally.
Content for internal communication
Your topic pool is bursting, but you don’t have enough time for texting? As an extended workbench, we package your topics in words that everyone will understand. For example:
- in articles for your employee magazine,
- in texts and features for the (social) intranet and apps,
- in newsletters for managers and other target groups,
- in classic print media such as flyers and posters,
- in video scripts
- or in spoken texts for events, company meetings and podcasts!
Content for external communication
We create synergy effects by additionally preparing your topics for external communication. We write press releases and PR reports for B2B and regional media and produce relevant content for all external channels:
- Press releases
- Customer mailings
- Social Media Posts
- White papers
- Texts for corporate websites
- Success stories and business cases
Things we do beside:
Project management of IC projects
We manage communication projects for our clients and help them with implementation.
Interim Management IC
As temporary partners, we give our clients new impetus in interim management, create professional structures, fill gaps and further develop their internal communication.
HOW WE WORK
After your initial enquiry, we will arrange an appointment for an online meeting – in urgent cases on the same day. You get to know us, describe your challenges and receive an initial assessment from us. Of course, we will treat your request confidentially and will be happy to sign a confidentiality agreement.
Depending on the project, we then develop a strategy, concept note, action plan or, in some cases, we may start directly with implementation, if appropriate. We are just as comfortable in the role of strategists as we are acting as an extension of your team. During implementation, we will keep you up to date with reports or status meetings. We regularly check whether we are achieving the set goals and staying within the agreed budget. After a project is completed, we exchange ideas in a feedback meeting to ensure that you are happy about the project.
Internal Communication Campaigns
Strategic communication consulting
Bruno-Frey-Stiftung für kulturelle und soziale Zwecke
Interims Management Internal Communication
B2B Media Relations